Ultimate X 2012 from one small seed on Vimeo.

 
All the action will be going down at the V&A Waterfront’s Gateway Canal, where you can expect over 6,000 extreme sports-loving spectators to attend the day-long event. The festival – now in its fourth year – opens at 10am and close at 8pm, followed by an extreme concert at Cape Town’s hottest nightclub The Dragon Room on Harrington Street with top local DJ’s and bands playing into the night.

Markus Museler (Old School Productions), owner of the event, had the following to say about Hunter eXtreme’s involvement.

We are very excited that Hunter’s eXtreme has joined the Ultimate X family and will be working alongside us to help grow action sports within SA. Through our involvement in and exposure to related events from across the globe, we are also confident that 2013 will be our most extreme spectator experience to date.

Kyle Hecht Ultimate X 2012

Watch 25 of the country’s best riders as well as international competitors such as Alastair Sayer (FMX), Greg Illingworth (BMX), Louis Taubert (Skateboarding) and Aaron Hadlow (wakeboarding) transform the Gateway Canal into an extreme sporting paradise with death-defying stunts and record breaking attempts, all for a piece of the R100 000 in cash prize and the prestigious title of the Hunter’s eXtreme Ultimate X Gold 2013 South African champion.

Mike Silver, of experiential marketing partner Stretch, said that this year’s festival would be bigger and better than ever before.

‘Ultimate X has grown massively both in terms of numbers attending and on site experience. Through a national media campaign in partnership with Hunters eXtreme, the 2013 edition will see mass awareness created about both the event itself and action sports in SA.’ He continues

We expect to smash previous numbers with new features including multiple international riders competing, staging of the inaugural Ultimate X Gamer competition presented by Mountain Dew and the Inner City Muscle Car Show. (Silver)

Hunter’s eXtreme is all about social stamina and making the good times last longer, which is why partnering with this event suits the brand perfectly (Ben van Der Merwe, Junior Brand Manager of Hunter’s SA).

‘Keeping our consumers refreshed is one thing, but supporting an event that promotes an active lifestyle whilst encouraging people to live life to the fullest is very exciting platform for the brand and we’re delighted to be able to assist in bringing fans the ultimate in extreme sports entertainment.’ (van Der Merwe)

Nick de Wit & Alastair Sayer – Ultimate X 2012

This year, Hunter’s eXtreme Ultimate X Festival will be giving back to the community through its Reach for a Dream initiative. The event aims to fulfil the dreams of four extreme sport-loving children from the Reach for a Dream Foundation by giving them and their families a full VIP experience on the day.

Important Information:

Pre-bought tickets from Computicket cost R100 and include free entrance to the after party. Tickets are also available at the gate at R120 for adults and R50 for children under ten years old (children under four years old get free entrance). Gates open at 10am and close at 8pm.

Visit the Facebook page ULTIMATE X 2013 Presented by Hunters eXtreme for daily details and updates. For more information please visit the site or follow them on Twitter

Competition

The Hamper:

2 x UX tickets – R 320
6 pack Hunter’s X energy – R 60
Hunters X Limited edition water bottle – R180
Hunters X – Torch R 120
Unit Clothing package – R350
DC Shoes package – R 350
Fox package – R 350
Volcom package R 350
UX Sticker pack R 60
Red bull Bulletin Magazine – R 40
Dirt nurse MX bike cleaner – R 250

How to Win

Only ONE person, 18 years and older, can enter. To win, simply follow these three steps:

• Join ULTIMATE X 2013 and Like one small seed on Facebook

 

• Follow BOTH Ultimate X and @onesmallseedSA on Twitter, remembering to include a link to this post.

 

• Leave a comment below, telling us something extreme – recent/past/someone else’s story – whatever!

 
The winner will be announced Wednesday, 13 February at 17h00!

source: Ultimate X

Image: sustainourafrica.org

According to oxforddictionaries.com “to sustain” means “to strengthen or support physically or mentally,” a rather vague definition when one has to apply this to Africa and its ‘sustainability’. The latter is a term that is being thrown around a lot in an era in which our world’s resources are slowly but surely coming to an end. Yet however often heard, many of us may wonder what exactly this trendy term stands for. That’s why the organisers of Sustain Our Africa have made it their goal to celebrate as well as promote and teach the concept to the people of our propitious continent. Under the theme “Can Africa deliver enough for all, forever?” local and international speakers will be part of the Sustain our Africa Summit that runs alongside various sustainability-themed events within the week of October 22 to 28.

Image: sustainourafrica.org

The Summit, which is for delegates only, will be held over three days at the Clock Tower Plaza at the V&A Waterfront and will cover topics such as ‘Why Cities Make Us Fat and Sick’, ‘Can Restoring Our Environment Restore Our Economy?’ or ‘Imagineering a New City’. To liven things up a bit, the speeches will be interspersed by inspirational pauses made up of, for example, an interactive rhythm workshop, a performance by comedian Mark Sampson or a film by Kumi Naidoo. And on day three, so-called Change Rooms will take place. Important thought leaders from various industries will lead workshops in order to enlighten participants about how change can be achieved at their own organisations. one small seed’s founder/editor in chief, Giuseppe Russo, will talk about how imaginative solutions in design and publishing have the power to transform thinking and inspire action as part of the ‘Publishing, Design and Creativity’ Change Room, which will take place at 3pm. Additionally, Greenpop will be hosting a Youth Summit on 27 October for inquisitive youngsters from some schools that were featured as part of the planting trees initiative. The pupils will be driven to the event to participate in a programme of interactive learning.

One of the highlights, which is open to the public, is an art evening on 25 October. It will feature exhibitions across town at the Smac Art Gallery, The Book Lounge, The Fringe, Blank Projects and A Word of Art. Nobody has to walk, a bus will take attendees around the city to engage in artistic ideas around sustainability and an after-party at Moyo Restaurant, V&A Waterfront will finish the evening off.

Image: sustainourafrica.org

Another priority for the artsy amongst us, is the SoA Festival for Change, which will run from 22 to 27 October at the Labia. South Africa’s leading contemporary artists, designers, filmmakers and authors will showcase their creative stance on how to sustain our world’s resources. Most of the screenings will take place at the Labia and include films on climate change from Letters from the Sky as well as films from Puma’s Films4Peace project and Projekt Ubuntu. Also, entries for a short film competition, for which the brief is the Manifesto of Change, will be screened at the Clocktower Plaza on 24 October and the winner will be announced the same night.

If it’s not for educational and anti-apocalyptic values, it’s worth attending the event for the fun of it. For those who like to potter about, there’ll be a newly launched market in front of Moyo Restaurant. Until then let’s do what we can to keep Mother Earth around to live on for a while.

For more information and to download a programme go to: www.sustainourafrica.org

Or visit their Facebook page: http://www.facebook.com/sustainourafrica?fref=ts

Images: www.sustainourafrica.org

Words: Christine Hogg

 
We caught up with various artists who performed at CTEMF and chatted to Dave Ireton, one of the organisers, to find out what they had to say looking back at the event – one which has surely been a milestone in South Africa’s electronic music scene history.


 
Fabio Di Cosmo aka DJ Cosmo from Digital Rocket(Listen!)
 

© Digital Rockit

The CTEMF exceeded my expectations in many ways, and although Sunday was not as busy as previous days, I was still amazed that on the third day the crowd had such a high level of energy.

Deep-house seemed to be the order of the day. Although I was only there for Black Coffee and Bruno Morphet, they both delivered quality sets with Bruno definitely delivering some of the deepest music of the festival. In the evening when we (Digital Rockit) played, the crowd was well into it and it went down really well, it was such a pleasure to play to them. I was very impressed with Regan’s underground quality techno and thought Goldfish killed it.

I thought the layout and location of the festival was pure genius, the sloped floor leading down towards the stage and backstage area were brilliant, the sound was amazing, the bars were always clean and quick and the weather just perfect.

Here’s to CTEMF 2013.
 
 
 
Floyd Lavine:

© Floyd Lavine

My CTEMF experience was one I will never forget, being able to say I was there from the beginning will one day be my ‘claim to fame when telling my gran kidz.’ I was booked to play on Sunday for CTEMF, I was rather nervous about my performance, firstly because it was great honour to be part of the first ever electronic music festival and secondly because I only had a little bit of sleep before my set which was at 13h00. When I arrived on Sunday it was rather empty so I was kind of relieved as my nerves were starting to get a hold of me. Many of the stage managers were very cool and professional, they made sure I was well looked after and made me feel at ease, which allowed me to focus on my set.

For me the most important part about CTEMF was how professional the whole event was run. Truly a worldclass event that I believe will grow, and in future become the cornerstone of the Cape Town music calendar.

I am very proud to have been one of the artists chosen.
 
 
 
Audiophile021 and Richard the Third:

Audiophile021

 
Do you think it was a good decision to have held the festival over three days?

Audiophile021:The three-day festival was a good idea as you cannot showcase the diversity of genres in only one day.

You need the time for the festival to grow – to morph. Numbers are not the most important thing. This is the first time we have hosted something like this in SA; CTEMF really set a standard, and people should be aware of that. (Audiophile021)

Richard the Third:It could only be done over three days. That’s the essence of a city festival like Sonar or Detroit Music Festival, that you go and party and come home and go out the next day. Also it was necessary to have at least three days to accommodate the line-up of artists that reflect SA electronic music; 1 day would have just scratched the surface.

Richard the Third

You spoke to a whole lot of industry people and artists in the Red Bull workshops that led up to the CTEMF – which workshops were most informative for you, and any words you’d like to reiterate for artists that could not attend?

Audiophile021: The lectures leading up to CTEMF were all free for the public to absorb information and network with people they would never usually get a chance to meet. I mean when you’re starting off, how do you get a chance to really sit down and get to know these people? When you have Dominique Gawlowski from Griet – an artist and management events company – sitting on a couch telling you about how signing artists and her experiences, well, it’s fantastic. We do these talks often but dedicated three days of talks, getting to grips about the industry and for artists to find out things themselves was a great idea – and a really good marketing strategy.

You can never underestimate the value of lectures.(Audiophile021)

Richard the Third: That’s not something I can easily answer! Because I hosted all the Red Bull sessions, they were all equally informative and fascinating packed with information.

I guess if there is one overall point to come out of the workshops is that artists need to balance being as independent as possible in the modern music world, at least initially in their career, and always remain focused on the music that they love making and playing. (Richard the Third)

 

CTEMF

How was your set?

Audiophile021: Yeah, it was a good one – I played beats that I looked and searched hard for – that, without sounding cheesy, felt a connection to. I had a good one.

The sound system was fucking incredible. (Audiophile021)

Richard the Third: For my set, personally I found the crowd really open. Got to play a nice range of bassy, housy stuff and harder edged stuff which I can’t normally play at other venues.

 
Any suggestions – being someone in the industry – for CTEMF 2013?

Nothing for the organisers, rather more for the people of Cape Town.That they should embrace partying during the day. (Audiophile021)

I mean to stop the mentality of ‘let’s go see a 10pm movie and then head over to the festival’. The festival was the perfect day setting, views over granger bay – cream of the crop artists playing during the day. You don’t need drugs to have a good party!

Richard the Third: Nope Everything was perfect.

CTEMF

CTEMF

Your opinion concerning the venue of CTEMF and over all organisation of event?

Richard the Third: Very well organised, there were no hiccups from my side. The venue is great for it being a festival that attracts an international audience as it’s well-located and has a great view of the ocean and mountain. Nothing like raving with the smell of the sea in the air!

Did you watch any other sets, if so, who was your favourite?

Felix Laband and Fletcher were amazing, playing their own stuff mixed over with quirky South African voice samples and Kid Fonque played a really diverse and varied set which I enjoyed a lot, but overall I felt like everyone brought their A-Game.(Richard the Third)

 

CTEMF

CTEMF, Mr Sakitumi & The Grrrl

We are very happy with the way the festival ran, we did not have one issue all weekend, our team was incredible… bars ran smoothly, the door never had a hiccup, the production was incredible, no noise complaints and best of all, positive reviews! We are so excited to get working on CTEMF 2013, there are some areas we feel we can improve on! Personally my favourite acts were… Kalahari Surfer, Markus Wormstorm, Felix Laband, Mr Sakitumi & The Grrrl, El Gordo, Monique Pascall, Black Coffee, Bruno Morphet, Dean Fuel, Regan, Goldfish and Ivan Turanjanin but that’s because I’m a bit of a techno-head I guess. Everyone was brilliant!

Big thanks to all the people of who came along and were part of the first Cape Town electronic music festival, and a big thanks to all our partners without you guys this festival would never had happened!

CTEMF, artist: AKA

CTEMF

Well, that’s it for now. From the team at one small seed, thanks to the above peeps for taking the time to speak with us and big ups to Dave Ireton and Duncan Ringrose (the other main organiser behind the CTEMF) for making this event happen and keep us informed about the next one guys.

Some links to check out!
If you haven’t yet browsed through our EleKTRONiK Dialogue category on onesmallseed.com, then here’s a few links to some of our video interviews with artists who played at the CTEMF.

Niskerone

Tommy Gun

Bruce Willis??

Felix Laband

Blush n Bass

Keep posted for upcoming interviews with Audiophile021, Protoculture and Haezer! Keep posted to our Facebook page and follow us on Twitter @onesmallseedSAfor updates!.

CTEMF

Presented by Absa Life Xtreme, the Ultimate X 2012 festival will hit Cape Town 18 February 2012. Read on to find out how to win a hamper with Ultimate X and one small seed!

Action sports, in this context, refers to BMX (Bicycle Motocross), FMX (Freestyle Motocross), skateboarding and wakeboarding. Kitesurfing might also be an action sport, but it was not specified as so in the release. An elite platform is an elite platform is an elite platform. This festival, the Ultimate X festival is an elite platform, one for action and sports–action sports.

Cape Town’s V&A Waterfront will be transformed into an extreme sporting paradise with ‘death-defying’ stunts and ‘dare-devil’ twists. The event is presented by Absa Life Xtreme and you can expect to pay R100 at the gate, or R40 if you are under four years old. To save some cash purchase tickets ahead of time on computicket for R80.

© Ultimate X – Xtreme Fest All Rights Reserved

© Ultimate X – Xtreme Fest All Rights Reserved

Three bars, various lounges, grandstands, viewing decks, stalls and top SA DJs from Skullcandy will showcase the Full Alternative Lifestyle Aspects of the industry, according to the Ultimate X festival presented by Absa Life Xtreme’s Facebook page. Bring Alternative Lifestyle to the Absa Life Xtreme Ultimate X festival this season.

Three full service bars will be available and Skullcandy headphones will present top S.A. DJs who will take the beats to all the festival goers and the bars will ‘keep guests hydrated, hyped and entertained.’ Those who were there last year can surely agree to this claim. We certainly can. Check out our 2011 video TV coverage below

© Ultimate X – Xtreme Fest All Rights Reserved

The event is about more than good tunes and beer, or vodka and tequila mixed with Jaeger and a tiny bit of lemon juice though. It’s not really about that at all. It is about the Ultimate, the ‘X’! It is the ULTIMATE X festival (note: ‘festival’ not capitalized). The kings and queens of extreme will be performing! How extreme is that? It’s like, way extreme.

We’ve got something to add to the hype. It comes in a hamper and it includes:

x2 General Admission Ultimate X 2012 Tickets
x2 T Shirts (either DC, Fox etc)
x1 theGoodLife DVD
x1 DC Keyring
x1 pack Red Bull Energy Drink
x1 The Red Bulletin Magazine
Action Sports Stickers
X1 DC Cap

Only ONE person can win this. To win, simply follow these three steps:

• Join Ultimate X 2012and Like one small seed on Facebook
• Tag BOTH @ ultimate_X and @one small seed Magazine & TV in your Facebook status and link to this post
• Tweet @ULTIMATE_X_and @onesmallseedSA with a mention of Ultimate X and one small seed.

Winners will be announced Thursday 17 at 16h00, See you on the weekend everyone!

© Ultimate X – Xtreme Fest All Rights Reserved

source: Ultimate X