The Fashion Movie Project – Videos Revealed!

The Fashion Movie Project is a collaboration between 10and5 and the Elizabeth Galloway Academy of Fashion Design. The idea was simple: get young Cape Town-based photographers to team up with a styling team from Elizabeth Galloway as well as a local fashion label. The aim? To make a short fashion video with a Canon 7D....


Sanele Cele is the founder and designer of Durban-based lifestyle and clothing brand Tempracha. Over the past six years, he has been crafting a niche for himself as a maker of progressive urban wear while collaborating with the likes of Dirty Paraffin and Spoek Mathambo. Our contributor, Sihle Mthembu, caught up with him and spoke about style, inspirations...

Plastiek Fashion Editorial by Stiaan Louw

When one considers the phrase “trends beyond threads,” we think of the concept behind the clothing; the idea behind what we do when it comes to textile, colour, and cut. Well that’s us. Stiaan Louw on the other hand doesn’t use threads — at all… Put the kids away before you take a look at...

Underwater with Ilse Moore and Elsa Bleda

Small-town girl Ilse Moore grew up at a yacht club in the Free State, where she spent most of her time sailing and skiing… She later went on to get her visual arts degree where she first started experimenting with photography… Getting back into the water was simply inevitable. Always on a mission to defy...
Fantasy vs. Reality

Fantasy vs. Reality

Fascinated by circus folk and fancy dress, Virginie Harel had always been inspired by festivals – the colours, the experimental, the people… the non-conformists. Her album The Mannequin Masquerades is playful and unplanned – colours may clash, flowers may be fake, lipstick is nail polish and men dress as women. We just had to find...

Interview with Richárd Kovács | 16-Year-old Fashion photographer

Meet Richárd. The 16-year-old Hungarian photographer loves fashion photography, is an Apple fan and uses Nikon gear. He also recently photographed the stunning Renata Ladics. Richárd caught our attention, so we caught up with him for a chat…

Go for Snow

Jobugers were lucky enough to get a taste of the snowflake yesterday, with some embracing the rare occasion more than others. Before the snow had melted a small team of creatives – called The Gaschette Team – took to the street to capture the beauty. Credits: Photography by Steve Marais Art Direction Colin O’Mara Davis...
L'Odyssée de Cartier

L’Odyssée de Cartier

Three months in the making, “L’Odyssée de Cartier” features Shalom Harlow as the quintessential Cartier woman, proudly exuding strength, beauty, and poise, with Cartier‘s symbol and regal muse: the panther. (03:32)
The Frown for Rayne // Bride Of Zion

The Frown for Rayne // Bride Of Zion

We catch up with Jessica Lupton and Jessica Rayne – the stylist’s behind the fashion film The Frown for Rayne // Bride Of Zion. Simply put, the concept behind the song is about a girl casting a spell to make a boy fall in love with her. With a powerful array of visuals that seem...
Levi's® - "Commuter" Series

Levi’s® – “Commuter” Series

Fashion Stalwarts, Levi’s ® have created a line entirely, well, out of line . The new range will cater more to the urban commuter than to the likes of the catwalk-enthusiasts. Commuter by Levi’s ® should be arriving in store nationwide this week and looks to be another stonewashed hit .   The Levi’s® brand is proud to introduce...
the anti-elitist aesthetic: can you picture it?

the anti-elitist aesthetic: can you picture it?

We were grateful for an interview with up-and-coming duo – photographer Daniel David Webber (D) and picture editor Christo Botha (C). Both in love and broke, they’re fueled by a deep passion for fashion and art. These bitches are for realzi.
anytime, anyday, anyplace... with anything

anytime, anyday, anyplace… with anything

113 photos, six days, two creative minds and a classic black jacket. These are the ingredients for Karl Lagerfeld’s latest project. Lagerfeld, the chief designer and creative director of Chanel, has teamed up with Carine Roitfeld – former Vogue Paris editor – to release The Little Black Jacket: Chanel’s Classic Revisited.
"Camcored" with Conrad Roselt

“Camcored” with Conrad Roselt

At only 24 years old the freelance stylist Conrad Roselt has quite some stories to tell with an impressive resume to go alongside.  Departing home soil in pursuit of a career in fashion, Roselt relocated to New York in 2010 accompanied with a fashion degree.