No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries

| Competition | Maloof Money Cup 2012 – HAMPER GIVEAWAY!

The Maloof Money Cup will return to Kimberley in the Northern Cape Province for its second edition from 28 – 30 September 2012. We have a massive hamper worth R3000 to give away to one lucky reader… Simply read on to find out how to enter this awesome competition!            ...

#FlashBack | Flying with the Sharks | Issue01

Call it art, technology or simply a tongue-in-cheek memorial. Ralph Borland’s latest unveiling sets a new precedent in interactive public sculpture. And like so many of his ideas, this one sounds crazy enough to work… I’m sitting at a bar on Jetty Square eavesdropping on a conversation that could either be about sharks or a...

#FlashBack | Mustafa Maluka Prodigal Son | Issue 08

Part Big Daddy Kane, part Rembrandt van Rijn, Mustafa Maluka is taking the international art scene by storm with a contemporary brand of portraiture as culturally and stylistically complex as the world we live in. Dylan Culhane investigates the phenomenon. Eerily penetrative eyes stare out from bleary, dribbled visages caught in a vice between Pop...

#FlashBack | Irony and Empathy in one divide | Issue 06

The pretended ignorance of vegetarian photographer Jillian Lochner’s work offers a humorous touch that lingers in the mind a lot longer than a slap on the wrists. When I asked this tiny heavyweight photographer, Jillian Lochner, how this idea was conceived, she explained that shooting without any preconceived ideas, but rather from a knowing that...

Stark On Spokes: The Interview

Shane Cooper better known as Card On Spokes took the time out to contextualise, for one small seed, the upcoming release of the song ‘Disguises’ as well as his new EP set to drop early 2013. There’s something about the melancholic synths and the pitter patter of the hihats building into the drop just before the distorted...

| Interview | Sven Kristian: Batman vs. Batman

Born in a small town on the west coast of Namibia called Walvis Bay, Sven Kristian abandoned studying Hotel Management to peruse a career in photography. Now in his second year of photography, we talk to the German-Namibian about realising his ideas, becomming the new Storm Thorgerson and a whole lot more…

#bottomrightcorner – September week 01

Just when we thought we’d all perish, Spring is finally here! This week’s #bottomrightcorner is a bipolar mad scientists’ wet dream, with a little summ’n summ’n for everyone, just in case you missed them. Featuring the local and the international, the commercial and the underground, from hip hop to wonk to jazz and beyond… With...

The Dragons stole our heart

On a cold and rainy Friday night in the mother city we were lulled by a new yet familiar sound, entranced by electro and swayed by soul, not to mentioned truly funked by house – our house it seems, borrowed and brought back blue and new and wow and true. ‘Dreamy, shifting rhythmical moody rainbow...

Album of the Week: September, Week 01

September’s first Album of the Week is by one small seed’s founder and editor-in-chief Giuseppe Russo, taken at Little Dragon‘s performance in Cape Town on Friday 31st August 2012. To read the interview we did with them two days before they played, click here!

| Interview | Little Dragon

On the 29th of August, in an overheated hotel room in Cape Town, Shiba Mazaza sat down with Yukimi Nagano (vocalist), Erik Bodin (drummer) and Arild Wering (live keyboardist) – 3/5ths of the sensationally diverse Swedish electro outfit, Little Dragon. Now, in less than 12 hours – forming Part 2 of the Adidas Originals’ Live...

Win Tickets to BALKANOLOGY: ‘THE MASKED VAMPYRE BALL’

The science of the Balkans… Balkanology. It’s the name of a Cape Town collective that celebrates the madness of Eastern Europe by throwing entirely Balkan-themed parties. The madness of Eastern Europe? Think Emir Kustarica’s Black Cat/White Cat or Liev Schreiber’s Everything is Illuminated. There’s a lot of madness there. And there’s a lot of madness...

Two Dogs and a Little Bird: Arno Carstens’ “Atari Gala”

Award-winning South African music veteran Arno Carstens is still going strong and is set to release his 4th solo album – Atari Gala – on September 10th 2012. The first single and music video off the album, entitled ‘Two Dogs’, gives us a taste of what’s to come. An outstanding and profound piece of music,...
Two Dogs and a Little Bird: Arno Carstens’ “Atari Gala”

Two Dogs and a Little Bird: Arno Carstens’ “Atari Gala”

Award-winning South African music veteran Arno Carstens is still going strong and is set to release his 4th solo album – Atari Gala – on September 10th 2012. The first single and music video off the album, entitled ‘Two Dogs’, gives us a taste of what’s to come. An outstanding and profound piece of music,...
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