No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries

War Drags You Out | Saint Hoax Artist

Saint Hoax is a pseudonymous Middle Eastern artist making waves in the art world right now. After attending a drag show for the first time, Saint Hoax claims to have realised that the faux queens on stage actually have a lot in common with world leaders, including a flamboyant name, a fierce persona and defining...

Aliens on Planet Earth

It took photographer Iwan Susanto from Tangerang, Indonesia, ten minutes each to take pictures of what look like extraterrestrial visitors posing for a portrait. They are — you might have guessed — in fact extreme close-ups of insects who are just five centimetres away from the lens. The colourful images are spectacular examples of macro...

Matthew McConaughey | Dance Remix Adds To Oscar Triumph

Matthew McConaughey‘s chest thump in The Wolf of Wall Street might not have earned him an Oscar for this film, but the internet sure as heck rolled out its red carpet — in the form of virality. And now, thanks to Jonny Wilson a.k.a. Eclectic Method, the thump was turned into a dance remix —...

Placebo | Alternate Director Videos

For the release of their seventh studio album Loud Like Love last year, teen-angst rockers Placebo brought out an internet show titled ‘LLLTV’ streamed live from the YouTube Studios in London. It was the first YouTube live stream of its kind, featuring the band performing new and old audience favourites, interviews and guest appearances by...

Album of the Week | March 02

This week’s Album of the Week is entitled ‘Forces of Nature’ and is by onesmallseed.net member Neil Acid. Neil describes her album as an exploration of self-similar patterns – ‘fractals of chaos’. We love the beautiful colours and strong movement within the images – an original approach to a somewhat tired subject. The images invite...

A Masterpiece by Madonna, Steven Klein, Vice & BitTorrent

We’re not shy to say that, stylistically speaking, we love everything about Madonna’s 17-minute short film. In September last year, the 55-year-old superstar released her secretprojectrevolution, a film she co-directed with Steven Klein. Shot beautifully on a Red camera and entirely in black and white, the cinematography, soundtrack and communication are flawless. And to be...

First Puma Select Store Opens in SA

On 6 March 2014 PUMA opened its first PUMA SELECT pop-up store at 137 Bree Street, Cape Town. Igniting a creative spark for World Design Capital 2014, the spot was designed by 3D industrial designer Ben Wilson (Wilson Brothers) in collaboration with Adam Brinkworth of interior and architectural design agency Brinkworth. It will be open...

Getty Images Make Their Stock Free

Just like record companies had to admit that selling CDs the conventional way is no longer viable, Getty Images — the world’s largest stock photo service — has now made a bulk of its images available to embed for free if they’re used for ‘non-commercial purposes’. As long as a footer with the credits is...

Selected Creatives | March 01

What exactly is a Selected Creative? It’s a one small seed initiative that takes talented, local artists and provides them with a platform to show their work. A Selected Creative needs to offer something fresh and intriguing in terms of technique, concept and execution. This week we are excited to present our two newest Selected...

New Release: The Pixies | ‘Greens and Blues’

Seemingly taking a break from loud-quiet-loud, The Pixies’ new track ‘Greens and Blues’ is a mellow track more suitable to unwind to on the couch than in the mosh pit. The nostalgic fan might get teary eyed remembering Black Francis screaming ‘then god is seeeveeen’ or ‘debaseeeer’ and call the track bland, but as a...

Album of the Week | March 01

This week’s Album of the Week is entitled ‘Is this Freedom?’ and is by onesmallseed.net member Chantal de Jager. Chantal describes her album as a bit of an experimental endeavour, saying ‘I wanted to explore the concept of actual weightlessness, not something that was photoshopped and how that effects the way a body moves and...

The Realest Rainbow Nation of them All

Here’s a thought: take any field — be it history, art, literature, sport, music, architecture, fashion, or film — and we practically guarantee that you will find an LGBT (Lesbian, Gay, Bisexual, Transgender) individual in at least one of the categories who has had an impact on your everyday life in some way or another....

2Cellos | ‘Thunderstruck’ Crescendo

Having achieved a steady online-following after their version of Michael Jackson’s ‘Smooth Criminal‘ went viral, Croatian cellists Luka Sulic and Stjepan Hauser of 2Cellos have created another stir with their newest cover. This time, a theatre filled with well-behaved medieval-clad ladies and gents is entertained by the duo’s version of AC/DC‘s ‘Thunderstruck’. Similar to the...
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